Winter can be rough on your hair. Beyond the usual frizz and flyaways, colder temperatures set off a chain of reactions that leave your hair dry, brittle, and prone to breakage. But with the right knowledge and products, you can protect your hair from the elements and maintain its health and shine all season long.
Here are the five main culprits that cause hair damage during winter as well as the proven solutions…
1. The Moisture Dilemma
Winter air lacks humidity, and indoor central heating only makes things worse. Low humidity depletes hair of its natural oils, making it more susceptible to breakage and damage. Luckily, regular deep conditioning can help to replenish moisture while protecting from environmental stressors.
Look for formulas that contain rich, nourishing ingredients like Argan Oil, which is in our Super Healthy Hair™ Luscious Moisture Hair Mask, alongside a Keratin-Like Vegan Blend to strengthen, and Hyaluronic Acid to hydrate and boost shine.
2. The Frizz Factor
Frizz is more likely to occur during winter due to the dry, static-charged air, which lifts the hair’s cuticle, making it more vulnerable to breakage and tangling.
Try the Dream Detangling Kit, which contains leave in conditioner like Super Healthy Hair™ Always On Leave-In Conditioning Treatment, which contains a Tri-Vitamin Blend (Vitamins B5, C & E) to deeply hydrate dry hair and seal in moisture, and the Beechwood Paddle Brush (with both synthetic and natural boar bristles). Use on damp hair to smooth and boost shine, and make more manageable and easier to style.
3. Breakage from Temperatures in Flux
Cold air causes the hair shaft to contract, while indoor heat causes it to expand—this constant shift weakens the cuticle and leads to breakage. Hair that’s already damaged from styling or colouring is even more susceptible.
Super Healthy Hair™ Elastic Repair Treatment strengthens hair with Hydrolysed Keratin, while GLOSSX4™ seals damaged cuticles, protects against split ends, smooth hair fibres and enhances shine, for long-lasting, healthier looking hair.
4. Poor Scalp Circulation
Cold temperatures can reduce blood flow to the scalp, potentially slowing the delivery of nutrients to hair follicles resulting in slower hair growth. Stimulating blood circulation to the scalp is crucial, especially in winter - our Scalp Massager has specially-designed silicone tips that gently massage your scalp without pulling to boost scalp circulation and support healthy hair.
5. Heat Styling Damage
When the weather turns cold, many of us rely more heavily on heat styling tools to keep hair looking polished. Unfortunately, this can exacerbate the already drying effects of winter, leading to even more breakage and split ends.
Always prep hair with Super Healthy Hair™ Seven Oil Hair Elixir, which coats the hair shaft to help protect while controlling frizz and helping to prevent future breakage.
Ready to protect your hair this winter? Shop our pro-grade haircare lineup now.
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